Zara – Spring Summer 2010

With an inspiration in the childlike classic, “Alice in Wonderland”, the spring summer collection by Zara comes to delight during heat season.

Alice's inspiration Foto:Advertisement.

Zara invests in folk references with a farm look, presenting floral and plaid, earth tones with stoned jeans and clean lines.

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Folk and Farm Foto:Advertisement.	Zara Collection Foto:Advertisement.

The stripes with a rope tied on the waist gives a navy air, and the polka dots pattern completes the charm.

Plaid and Stripes Foto:Advertisement.	Floral Prints Foto:Advertisement.
Neuter Tones Foto:Advertisement.	Navy Touch Foto:Advertisement.

The color pallet chosen for the spring summer collection is about beige, blue, Brown and White. A discrete touch of green, purple and red are also complementing the season colors.

Zara Collection Foto:Advertisement.	Stripes, Floral and Bows Foto:Advertisement.
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The modeling is quite fluid and the collection relies with wide t-shirts, thread coats, vests, shorts, pants, dresses and a lot of jumpsuits – in a range of lengthen.

Wide Modeling Foto:Advertisement.	Jumpsuits Foto:Advertisement.
Stripes and Polka Dots Foto:Advertisement.	Alice's inspiration Foto:Advertisement.

As we can see, Zara prepared a charming collection for spring summer and took Alice in something naturalist from the age it was created, but with current touches.


Maiara Arcenio Mattos
Staff Writer Portais da Moda

Mariana Medeiros Seixas

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